Tag Archives: Social media
The key to social media (to me): Sharing inspiring stories, listening and connecting
I spend a few hours every week at work updating Community Post, the social-media channel of PalmBeachPost.com that I created last spring. It’s a small part of the website that most people in the newsroom pay little attention to, and … Continue reading
Filed under Community engagement, Social media
Web producers with good social media instincts are newsroom gold
Being social media editor is easy when you have journalists on your team who really get it! I try to use this blog whenever I can to give shout-outs to co-workers doing good things with social media. Palm Beach Post … Continue reading
Filed under Facebook, Social media
Facebook adds “view shares” to help page admins track viral activity
I’ve been using third-party services like OpenStatusSearch.com for several months to track social mentions of The Palm Beach Post. Now, Facebook has added this tool to its own Insights for page admins, and today I saw it in action for … Continue reading
Filed under Facebook, Social media
New features aim to engage PalmBeachPost.com readers
Created with the philosophy that social media are more than just tools such as Twitter and Facebook, our website is launching a new section called Community Post, which focuses on our readers and their neighborhoods and allows people to share and … Continue reading
Filed under Community engagement, Social media
An experimental approach is key to social media success, Cox Media Group President Doug Franklin advises
During Cox Media Group President Doug Franklin’s visit today to The Palm Beach Post, among the focus areas he mentioned for strengthening the company’s digital future was social media. Franklin said Cox properties should experiment with social media and not … Continue reading
Filed under Uncategorized
The science of timing: When to post on Twitter and Facebook
Dan Zarrella, social media scientist HubSpot’s Dan Zarrella, the “social media scientist,” recently offered a webinar to summarize his research on the best times to post content to Facebook and Twitter. Describing a lot of the social-media information out there … Continue reading
Filed under Social media
A spike in likes: Methods to increase Facebook and Twitter followers
As The Palm Beach Post’s social media editor, I’m always looking for ways to boost our Facebook fan and Twitter follower counts – increase “conversions,” in the lingo. For Facebook, for instance, our most powerful tool is the homepage Facebook … Continue reading
Filed under Social media
Social media news roundup: New Post Twitter account, Google gets more social and more
Fit for the Twitterverse: The Post’s Step by Step blogging team is now on Twitter! Follow @pbpstepbystep and get health and fitness updates from Ken Bohannon, Keely Gideon-Taylor, Jeff Ostrowski, Jane Smith and Michelle Quigley. They’re just getting started, and … Continue reading
Filed under Facebook, Social media, Twitter
Thanks for reading! Web Up the Newsroom’s top blog posts of 2010
I started this blog just about a year ago, so the Top 10 posts of 2010 are more or less the Top 10 posts, period. Here’s a recap of what you liked most on Web Up the Newsroom in 2010 … Continue reading
Filed under Uncategorized
Tone in social media for news organizations
A disclaimer: Although I write often on this blog about my work at The Palm Beach Post, this is a personal blog and the opinions I express are my own, not my employer’s. In a shift that’s still relatively new … Continue reading
Filed under Facebook, Social media, Twitter
