Author Archives: Tiffini Theisen

About Tiffini Theisen

Web trainer/social media editor for PalmBeachPost.com

Palm Beach Post social media star: High school sports writer Jeff Greer

Palm Beach Post high school sports writer Jeff Greer is not only active on Twitter and Facebook, he takes full advantage of a wide spectrum of social media by being heavily involved in blogging, reader feedback and video. His use … Continue reading

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Filed under Blogs, Community engagement, Facebook, Social media, Twitter

Palm Beach Post social media star: Courts reporter Jane Musgrave

By Breaking News Editor Rick Christie It’s not often that we get to set a new standard for coverage. But we did just that with our coverage of John Goodman’s high-profile DUI manslaughter trial. One day in, it was clear … Continue reading

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Filed under Community engagement, Cool tools, Social media

Palm Beach Post social media star: HistoricPalmBeach.com’s Michelle Quigley

Research librarian Michelle Quigley is the driving force behind The Palm Beach Post’s HistoricPalmBeach.com, as well as the blog’s Facebook page and Twitter account. The niche site has a loyal audience, including 1,600 Facebook fans, folks who post about their … Continue reading

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Filed under Blogs, Community engagement, Facebook, Social media

Palm Beach Post social media highlights for February

For a daylong live chat on Signing Day 2012, Palm Beach Post college and high school football writers pitched in to take on on numerous topics, interact with readers and answer questions as players made their school choices official. Replay … Continue reading

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Filed under Community engagement, Facebook, Social media, Twitter

Facebook Timeline for Pages: The email I sent our newsroom’s FB Page admins

  Hello PBP Facebook page admins: Every Facebook Page will switch automatically to the new Timeline layout on March 30, so we all need to start preparing NOW. If you like, you can manually switch over before then. Some of … Continue reading

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Filed under Facebook, Social media

The key to social media (to me): Sharing inspiring stories, listening and connecting

I spend a few hours every week at work updating Community Post, the social-media channel of PalmBeachPost.com that I created last spring. It’s a small part of the website that most people in the newsroom pay little attention to, and … Continue reading

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Filed under Community engagement, Social media

Web producers with good social media instincts are newsroom gold

Being social media editor is easy when you have journalists on your team who really get it! I try to use this blog whenever I can to give shout-outs to co-workers doing good things with social media. Palm Beach Post … Continue reading

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Filed under Facebook, Social media

Facebook adds “view shares” to help page admins track viral activity

I’ve been using third-party services like OpenStatusSearch.com for several months to track social mentions of The Palm Beach Post. Now, Facebook has added this tool to its own Insights for page admins, and today I saw it in action for … Continue reading

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Filed under Facebook, Social media

Update on Google Plus: Most of its power seems to lie in its potential; still waiting for brand pages

While we continue to await the ability to create brand pages on Google Plus, teases across our website inviting local Palm Beach Post readers to add me to their circles, as the paper’s social media editor, remain active. Still, only … Continue reading

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Filed under Google Plus, Social media

Loyal, longtime readers praise The Palm Beach Post on Twitter, Facebook

On a recent Thursday I was catching up on our messages from The Post’s Twitter followers. Many of the direct messages we receive are responses to our auto-follow note that asks new followers whether they are locals. That morning, I … Continue reading

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Filed under Community engagement, Facebook, Social media, Twitter