Monthly Archives: April 2010
Social media updates: Twitter as a breaking news machine; PalmBeachPost.com tests social plugins
When retail reporter Allison Ross had some big shopping news to share last Friday, she alerted her nearly 1,000 followers on Twitter to keep an eye on her Malled! blog. Within 20 minutes, a follower (coincidentally, a Post news designer) … Continue reading
This week in social media: Good content drives the bus; plus, is Facebook taking over the Web?
It all starts with good content – without it, social media’s just glitter on a lump of coal. Once you have something valuable that an audience out there wants to read, then it’s only natural to think about different ways … Continue reading
Filed under Blogs, Social media
Is SEO more important than AP style?
We put it online, but can they find it? An Online Journalism Review blogger declared this week that student journalists need to learn SEO more than they need AP style. SEO stands for search-engine optimization, which means making sure content … Continue reading
Filed under SEO
Representing The Post on social media on my first panel
I had fun today taking part in my very first panel, as one of three speakers on social media for a luncheon by the Public Relations Society of America’s Palm Beach Chapter. WPTV’s Travis Berger unfortunately was unable to attend, … Continue reading
Filed under Social media
Breaking news on Twitter: Success stories
The Palm Beach Post‘s cousin paper in Texas, The Austin American-Statesman, has been an innovator in using Twitter for breaking news. The Stateman’s social-media editor Robert Quigley, with help from other tweeters, uses @statesman to: • Interact with followers regularly, … Continue reading
Filed under Facebook, Social media, Twitter
Facebook status update hits and misses
Most newspaper Web producers are become accustomed to quickly getting breaking news up on the homepage, and then going back to tweak the display type so that there’s no delay – and that’s a good thing. When these same Web … Continue reading
Filed under Facebook, Social media
